(THE NEWSMAN OF INDIA.COM)
In a monumental achievement that sets a new global benchmark, Life Insurance Corporation of India (LIC) has proudly secured a Guinness World Record for selling the highest number of life insurance policies in a single day. This remarkable feat highlights the exceptional commitment and productivity of LIC’s unparalleled agency force.

On January 20, 2025—celebrated as ‘Mad Million Day’—a phenomenal 4,52,839 LIC agents successfully completed and issued an astonishing 5,88,107 life insurance policies across the nation. This historic accomplishment stands as a resounding testament to the dedication, discipline, and tireless efforts of LIC’s agent network.

“This is not just a record; it’s a resounding validation of the unwavering passion, resilience, and service-oriented mindset that defines our agents,” LIC stated. “Their exceptional performance reflects our unshakeable commitment to safeguarding the financial future of millions of Indian families.”

This extraordinary milestone was the result of an inspiring initiative led by LIC MD and CEO Siddhartha Mohanty, who rallied agents across the country to rise to the occasion and complete at least one policy each on Mad Million Day.

Speaking on this proud occasion, Mohanty expressed heartfelt gratitude to customers, agents, and employees: “This Guinness World Record is a celebration of teamwork, trust, and tenacity. We thank every individual who contributed to making Mad Million Day a historic chapter in LIC’s legacy of service.”

With this global recognition, LIC has once again proven why it stands tall as a beacon of trust and excellence in the life insurance industry.